It's Differentiation Season (Redux)
I wrote this article about a year ago and thought it worth re-posting (updated a bit and modestly edited). Not much has changed in the past year, in fact, many companies have doubled down on differentiation as cost pressures intensify and compensation budgets tighten. If the pie is smaller, conventional wisdom says, we need to differentiate even more. Differentiation is a key part of the game we play with employees. The game goes something like this: Employees work for r
